Boosting Apparel Branding with Custom Packaging Solutions | Armour Kartons

Overview

An online clothing retailer aimed to enhance its brand image by upgrading its packaging to reflect its values and offer a memorable unboxing experience.

Challenge

The retailer's existing packaging was plain, lacked brand identity, and did not protect the garments adequately during shipping, leading to customer complaints.

Solution

Branded, Reinforced Boxes: Armour Kartons created custom boxes featuring the retailer’s logo and colors, adding a layer of tissue paper for a premium feel. Reinforced edges provided extra protection for the garments during shipping.

Results

• Enhanced Brand Visibility: The branded packaging improved the retailer's brand presence and recognition.

• Improved Customer Experience: Created a more engaging unboxing experience, leading to increased positive feedback and social media shares.

• Reduced Damage Complaints: Reinforced packaging ensured garments arrived in perfect condition.